Challenges & Events Line Up
Every challenge has a purpose. Every mile tells a story.
The Just One More Project uses endurance sport as a platform to educate, inspire and encourage conversations around mental health. Every event featured on this page has been chosen not simply because it is physically demanding, but because it represents the challenges that many people face every day—persevering through exhaustion, self-doubt, setbacks and the unseen battles that others may never recognise.
Some of these events are already confirmed and fully funded, while others remain ambitions that we are actively working towards with the support of sponsors, partners and the wider community. As the project grows, this page will follow that journey from the first training run through to the finish line, celebrating every milestone along the way.
Whether you're here to follow the challenges, support the mission or explore opportunities to become involved, thank you for being part of the journey. Because every great achievement begins with just one more step.
The Project's First Flagship Event
Marathon Des Sables Ultra - Morocco
The Marathon des Sables Ultra will be the first flagship challenge undertaken by the Just One More Project and marks the beginning of our mission to use endurance sport to educate, inspire and open conversations around mental health.
In January 2027, I will take on the Marathon des Sables Ultra – a self-sufficient, non-stop 100-mile ultramarathon across the Moroccan desert. With a strict 40-hour time limit, competitors must carry almost everything they need while battling extreme temperatures, exhaustion, sleep deprivation and some of the toughest terrain on Earth.
This challenge isn't simply about crossing a finish line. It represents the daily battles faced by millions of people living with invisible mental health conditions. Every step will be an opportunity to share that message and demonstrate that progress is often made by taking just one more step, even when everything tells you to stop.
This event has been made possible through the incredible support of Fleet Services Southwest Ltd, who have committed to funding my entry into the Marathon des Sables Ultra. Their belief in the project's vision has allowed this journey to become a reality, and they proudly stand as the project's first corporate supporter.
As training progresses, I'll be documenting both the physical preparation and the mental challenges through regular updates across our website and social media channels.
Status: ✅ Confirmed
Event Date: January 2027
Flagship Event 2027
World Marathon Series - The 777 Challenge
The World Marathon Challenge is one of the most demanding endurance events on the planet.
Often referred to as the 777 Challenge, participants complete seven marathons, on seven continents, in seven consecutive days, travelling thousands of miles between each race while coping with jet lag, changing climates, minimal recovery time and relentless physical and mental fatigue.
Unlike the Marathon des Sables Ultra, participation in this event has not yet been confirmed. Entry fees, international travel and logistics make it a significant financial undertaking, and we are currently seeking sponsorship and investment partners who share our vision of using endurance sport to educate and support mental health.
If we secure the funding needed, this challenge will become the project's flagship international campaign for 2027, allowing us to reach a much wider audience while continuing to raise awareness, educate communities and inspire people to keep taking just one more step, whatever that means to them.
If you or your organisation would like to help make this challenge possible, we'd love to hear from you. Every partnership—whether financial, practical or promotional—helps move the project one step closer to the start line.
Status: 🟡 Funding & sponsorship currently being sought.
